We met as social media managers helping businesses gain visibility through social media marketing. And of course, through our love of teeth (keep scrolling to read this story!).

We quickly recognized that our different skills complemented each other perfectly—we were a dream team. Together, we built a social media marketing powerhouse that got things done for our clients.

And from the outside? We looked like we had it figured out. We were working for ourselves, making consistent five figures, replacing full-time incomes while only working part-time hours. All the markers of "successful entrepreneurship."

But behind the scenes? We were exhausted. Working on projects and with clients who didn't align with our business goals and were draining the life out of us. We'd lost track of the purpose.

Our businesses weren't working for us anymore—they were working us over.